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Press Releases for Website Promotion


The Art of Writing an Optimized Press Release

One of the best methods of getting attention to your website is by doing a press release.   If it is done by someone skilled in search engine optimization, full of rich keyphrase text, and links back to your site, it can be a fantastic source of garnering new incoming links, attention from blogs, and a substantial boost in the search engines, particularly Yahoo and Google.  All of the major engines now have a category called "News", and if the release is done properly, it will begin to show there almost immediately, and be in the actual search results within a couple of days.

A press release can announce a new business or service, tell everyone about a new trend in the econony concerning your product, or just update the readers on reasons why they should purchase your product or services.   We like the news service of PRWeb and PRWeb Direct, and can design and produce an optimized release from your provided text starting at $200.00.  We have found that the packages with embedded links from this company are worth every penny, and produce astounding results.  They have several packages at different prices, although they only include text links to your website on the ones that are $200 or up.

Aside from the link value, press releases are read by the media, as well as anyone interested in the topic you are writing about.   According to Nielsen/NetRatings, Yahoo News had a unique audience of 21 million visitors in the U.S. in June 2004 -- more than the number of unique visitors to AOL Search (20.3 million).   And Google News had a unique audience that month of 6.3 million, smaller than Ask Jeeves (10.5 million), but larger than any of the second tier search engines.  That is a tremendous audience for your business product, and worth the small cost of creating one, with or without links!

If you are interested in having us create a press release for you, please contact us by phone or email.   Our best SEO package includes one press release at our cost of the $200. We will also write one for you outside of that package for $150 plus the cost at PRWeb.